Better Local SEO In 2018 Courtesy Of Google My Business SEO

Google My Business SEO is a new way for businesses to make sure that they are visible online. This visibility targets local target audience and this is how a business can increase leads that can lead to better conversions and sales.

Many businesses today have started seeing the importance of SEO and its role in improving their online presence. SEO has the power to increase leads interested in their products, services and information. With proper SEO, a good percentage of these leads can easily be converted into customers. In 2018, Google has ensured that businesses can benefit more if they employ ethical SEO efforts. This includes Google My Business SEO.

For businesses interested in getting a better online visibility when it comes to local search, Google My Business has a number of solutions. Google My Business SEO can help a business get spotted on Google maps and also get reviews from their customers. With visibility and customer input, it is easy for a business to improve their visibility online.

Talking about the analytics tool update, Google My Business community manager, Allyson Wright said that Google, “made some changes to your directions heatmap. Specifically, the new directions heatmap should allow businesses to track which areas customers are requesting directions from and show that to you on this map at various zoom levels. Direction requests from some post codes may appear as blank due to user privacy consideration but are included at the city level.”

According to Jack Lombardi, CEO of Chicago Website Design SEO Company “In a survey, 89% of the participants said the search for local businesses on their smart phones at least once a week. 58% of the participants said that they search for local businesses at least once in a day on their mobile phone. With such statistics, it is important that you are where your potential customers are searching. You want to top a list because this not only gives you authority. You will also get an advantage over your competitors since most people will choose you first.”

Any business interested in making changes in 2018 in connection with visibility, Google My Business will go a long way in making sure that people can see their business. Online visibility is only important if your target audience can see the business. This means people who can actually visit the business. The best way to attract these individuals is through Google My Business search engine optimization. The secret is all about working with the right expert to have Google My Business optimized. This allows business owners to continue with their service and products provision as the experts handle the SEO strategies.